Devices · Labs · Equipment
Strategy for
Medtech.
Our medtech practice serves emerging innovation and large medtech across devices, medical equipment, and diagnostics. Common strategy questions range from market assessments to business models and pricing approaches.
FEATURED PERSPECTIVE
- Biopharma ,
- Medtech ,
- Digital ,
Keys to harnessing the value of digital biomarkers in clinical trials
Digital biomarkers are no longer just a pipe dream—they are here, and their use is potentially at an inflection point. However, successful implementation requires more than enthusiasm; it demands thoughtful strategies tailored to each clinical innovation, therapeutic area, and digital tool.
"A compelling value proposition alone is not sufficient."
— Recon analysis
Why the Best AI Won’t Win in Healthcare
- By Nikhil Bhojwani
- Biopharma ,
- Payers ,
- Providers ,
- Medtech ,
- Digital
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Keys to harnessing the value of digital biomarkers in clinical trials
- By Lilian Zhang and Nikhil Bhojwani
- Biopharma ,
- Medtech ,
- Digital ,
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The road ahead for genomic testing
- By Sarah Dolman
- Biopharma ,
- Payers ,
- Medtech ,
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SELECTED CASE STUDIES
How we've helped Medtech
Representative engagements, anonymized. Each pairs deep sector knowledge with rigorous, structured analysis.
- Medtech, Early Stage
Molecular diagnostics growth strategy
A molecular diagnostics developer had more new-test opportunities than it could fund and no shared view of which it was equipped to win or whether the economics could work.
New test portfolio prioritization
- Medtech, Early Stage
Device market entry strategy
An early-stage technology could digitize a large analog device market but needed the board aligned on which market to enter first, and on what terms to engage incumbents, before its Series A ran out.
Digital diagnostic business case
- Medtech, Early Stage
Growth strategy for point-of-care testing
Post pandemic an innovative diagnostics platform company wanted to dramatically increase its market by targeting retail clinics for its point-of-care diagnostics platform
Growth, product market fit, value proposition